World Triathlon has announced that, alongside its official licensing and merchandise partner Tribe Solutions, it has reached an agreement with Z3ROD to become the official swim cap supplier to World Triathlon for the current Olympic and Paralympic cycle.
The agreement includes triathlon’s Olympic Test Event (held in 2023) as well as triathlon’s headline events of the Paris 2024 Games. Z3ROD will also become an official merchandise partner to the World Triathlon Store.
The three-year deal will see many of the sport’s biggest names wearing Z3ROD caps in high-profile events building up to Paris 2024, starting with World Triathlon Championship Series Yokohama on 14-15 May. Customers will also be able to purchase Z3ROD caps from worldtriathlonstore.com.
“We are very pleased that Z3ROD will be supplying the elite swim caps for the next three years across our major events,” said World Triathlon Head of Commercial and Marketing Kris Gemmell.
“Having their products available on site at WTCS events and online via the World Triathlon Store gives triathletes of all levels an excellent new option in our swim-specific merchandise.”
Frederic Dorez, Z3ROD co-founder partnerships lead said “We are very proud to partner with the prestigious World Triathlon on their major events for this current Olympic and Paralympic cycle. As a French premium triathlon brand, Paris 2024 remains our biggest focus and we are thrilled to supply the elite swim caps on the international scene.
“Thanks to Tribe Solutions we will also benefit from a great international exposure which will help spreading our brand image.”
Robert Flynn, Director of Tribe Solutions added “The World Triathlon Official Store is excited to carry Z3ROD products via our online and events channels. The addition of custom swimwear for triathlon teams and clubs will complement our exciting custom program.”
www.triathlon.org
www.z3r0d.com
