Let’s Do This, the UK and US-based event registration platform, has partnered with Vacation Races, a specialist in international destination races.
Vacation Races is now using Let’s Do This registration software, with 15 races currently live on the platform and more set to be added in the coming months.
The partnership is designed to streamline the registration process and allow runners to discover, access, and register for their preferred races.
Vacation Races hosts approximately 26,000 participants per year. The company is known for its National Park Half Marathon series across US landscapes and all-inclusive international running adventures, offering half marathons, ultra marathons, and Trailfest runs across six continents.
Crystian Kumnick, Managing Director at Vacation Races, said “Partnering with Let’s Do This gives us a technology partner that’s not only at the forefront of innovation, but one that truly cares about our mission and community.”
Kumnick added that the investment in registration technology, AI, and data-driven growth tools positions Vacation Races to expand its events and reach more runners.
Sam Browne, Chief Executive Officer at Let’s Do This, said “We are excited to partner with one of the most desirable and reputable organizations in our industry, Vacation Races, to support their growth ambitions as they continue to scale across the US and internationally.”
He noted the company’s “strong suite of growth tools, alongside our continued investment in AI to transform registration technology’”is intended to “supercharge their team’s ambitions to give more people life-changing events in some of the world’s most inspiring locations.”
www.letsdothis.com
www.vacationraces.com
