Personalised compression therapy provider ISOBAR and national governing body British Cycling have confirmed the renewal of their partnership through to the Los Angeles 2028 Olympic and Paralympic Games.
The renewed agreement builds on support provided to riders on the Great Britain Cycling Team’s World Class Performance Programme at the Paris 2024 Olympic and Paralympic Games.
ISOBAR works closely with British Cycling’s performance team to support athlete recovery, travel and competition preparation through its personalised compression technology. Unlike traditional compression garments relying on generic sizing and estimated pressure ranges, ISOBAR combines personalised pressure engineering, ISOFIT video body scanning and NeoMesh fabric tailored to individual size, shape and recovery needs.
Clive Gunther, CEO at ISOBAR, said “British Cycling continues to set the standard for high-performance sport, and we’re incredibly proud to extend our partnership with such a world-class organisation.
“Recovery is a critical part of performance, yet it is often approached using generic solutions. Through this partnership, we’re helping athletes access personalised compression therapy that is built around their individual physiology and recovery needs.
“We’re excited to continue working alongside the Great Britain Cycling Team as they prepare for the next chapter of international competition and the lead up to the LA Games in 2028.”
Over the course of the partnership, British Cycling athletes and performance staff have integrated ISOBAR products into their wider recovery strategies between training sessions, competition preparation, travel and rehabilitation.
Stephen Park CBE, Performance Director for the Great Britain Cycling Team, said “The Great Britain Cycling Team has a long-standing reputation of being a world-leader in cycling, and in order to maintain this position, we need to make sure we are maximising every single area of our riders’ potential ability. While what most people see is performance in competition, our riders cannot deliver this without high-quality preparation and recovery.
“This is why we’re so pleased to continue our partnership with the innovators at ISOBAR. The partnership we have developed in the lead up to the Paris Games was just the start of what I believe this partnership can achieve for our performance programme and I look forward to continuing to work with a local, industry-leading team through to LA 2028.”
As part of the renewed agreement, ISOBAR will supply personalised compression solutions across British Cycling’s track, BMX racing and freestyle, and para-cycling programmes. It will also see ISOBAR collaborate with British Cycling on athlete education, performance insights and content exploring the role of recovery within elite sport.
Founded in the UK in 2003, ISOBAR provides anatomically personalised compression garments for sport, health and travel. The company also supports partners including INEOS Grenadiers, Aquatics GB, British Sailing and The Royal Ballet.
British Cycling is the national governing body for cycling in Great Britain, overseeing grass-roots participation through to elite performance on the international stage.
www.britishcycling.org.uk
www.isobar-compression.com
