MultiSport Research - The Power of Insight
Home All news Second major coaching deal this week as ROKA partners with Siri Lindley

Second major coaching deal this week as ROKA partners with Siri Lindley

Hot on the heels of a sponsor deal with 51SpeedShop and elite triathlon coach, Mat Steinmetz – ROKA Sports, has confirmed another multi-year partnership; this time with elite triathlon coach and two-time ITU world champion, Siri Lindley.

“I am so excited to be a part of ROKA and look forward to working closely with their product teams as they continue their relentless pursuit of developing the fastest swim products in the world,” said Lindley. “ROKA’s product innovation is the best in the business and I feel blessed to partner with such a forward thinking, game changing company.”

She continued, “ROKA training and race products have been accepted quickly by top pros and age group athletes due to the competitive edge it gives them in the water. ROKA products put athletes in a winning position every time they pull them on.”

ROKA Vice President of Sales and Marketing Ryan Dolan said, “Siri Lindley is a consummate professional and is world renowned for her ability to inspire and motivate athletes of all levels to achieve their best. Siri, being a world champion herself and coaching numerous World Champion and Olympic medallists and hopefuls is the perfect partner for ROKA Sports as we continue to develop and provide only the best training and race products for athletes of all abilities.”

Siri Lindley is a 2-time ITU World Champion who was dominant as an athlete in 2001 and 2002. Now working as a coach of a strong group of elite athletes both professional and age group; Siri has coached numerous Olympians, age group and professional world champions and her athletes have won the 2010 & 2012 and 2013 Ironman World Championships. Her coaching firm Team Sirius is currently based in Boulder Colorado.

 

ROKA signs 3x World Champion Melissa Hauschildt

 

Adding to this week’s confirmed partnership with 51 Speed Shop and Mat Steinmetz, Siri Lindley joins ROKA’s growing team of sponsors and collaborators. These include: 3x ITU World Champion & 2012 Olympic Silver Medallist Javier Gómez; Olympian Gwen Jorgensen; 2x ITU World Champion and Olympic Bronze Medallist Emma Moffatt; 2x Ironman 70.3 World Champion Melissa Hauschildt; 70.3 World Champion & 3x XTERRA World Champion Julie Dibens; 2013 Kona Runner-up & Ironman/Challenge winner Rachel Joyce; 5x Ironman Champion Meredith Kessler; 2x Olympian Laura Bennett; 11x Iron-distance & 3x 70.3 Champion Gina Crawford; 3x Wildflower Champion Jesse Thomas and others.

ROKA is a performance multisport brand that was founded in 2011 by two former All-American swimmers from Stanford University, who, after being ‘frustrated by the wetsuit offerings on the market, set out to make the fastest wetsuit on the planet.’ After two years of product development, the ROKA team launched their patent-pending Maverick wetsuitViper swimskin and SIM short training line in March 2013.

www.rokasports.com
siri-lindley.com