UnitedHealthcare is teaming up with IRONKIDS for the first IRONKIDS Raleigh Fun Run where kids aged 3-15 will have the opportunity to race on the same course as the LexisNexis IRONMAN 70.3 Raleigh event presented by PNC Bank.
Taking place on Saturday 30 May in Raleigh, North Carolina, the 1-mile and 1/4 -mile fun run is for ‘triathletes to be’ and aims to help stem the rising tide of childhood obesity through exercise and healthy lifestyles. UnitedHealthcare mascot Dr Health E Hound will kick-off the event with a warm-up before the race.
Families and children in Raleigh and the surrounding areas are encouraged to participate. The cost for registration is US$15, and every child receives a T-shirt, race bib, goodie bag and finisher medal. Registration details are available at ironkids.com. UnitedHealthcare is providing 50 free admissions to the local Harris Creek Elementary to encourage more young people to participate.
IronKids is owned by Ironman brand owner World Triathlon Corp (WTC). After being acquired from the Sara Lee Corporation, which owned the event series since 1985, IronKids relaunched in 2009 with nine events in the IRONKIDS National Triathlon Series. Since the inaugural year, IRONKIDS has seen more than 60,000 participants and has grown to over 40 events worldwide including races in Africa, Asia, Australia, Europe and North America.
The brand represents a ‘multi-dimensional approach to creating positive experiences for athletes, families and communities as well as embodies achievement and determination while fostering self-esteem.’ The IRONKIDS mission is to inspire and motivate through the sport to live an active, positive and healthy lifestyle.
