Effective from the beginning of September, Coros Wearables has teamed up with distributor 2Pure to lead brand & sales strategy in the UK & Ireland.
Dan Suher, Director, Global Sales & Marketing at Coros Wearable said “Coros has been active in Europe for a few years now and is enjoying success with our performance and ultra-long-lasting endurance watches for runners, hikers and mountaineers.
“2pure is in a unique position to provide Coros with specialist channel distribution across, cycle, run and outdoors; and we are proud to be working with 2pure on our next phase of growth.”
George Bowie, 2Pure Managing Director, added “Our goal at 2pure is to partner with innovative, disruptive and desirable brands, which Coros delivers head on.
“We understand the importance of bringing disruptive brands to market to create noise and interest from end users which translates into demand for our retailers. Coros is a solution-based brand providing an efficient and intuitive user experience with unique functionality and performance.
“We are excited to be working with Coros to develop the brand and distribution across the UK and Ireland through our loyal and dedicated retailers.”
