INCUS Performance is launching its new running integration for wearable fitness tracker, the INCUS Nova. This builds on the previously available swim tracking functionality.
The company notes that this will allow access to detailed performance metrics such as running power, cadence, pace, take-off acceleration and landing deceleration. This is in addition to the extensive range of data obtainable from a swimming stroke.
The INCUS Nova is available to buy in single-sport bundles from £199.99. The new Swim & Run product bundle is priced at £299.99.
INCUS adds that the bundles come with everything you need to start using the device – including INCUS-enabled apparel, the INCUS Nova device, charging cable and reference guide.
Originally developed for analysis of swimming, the device has now been updated with Phase 1 of INCUS CLOUD Run, the analytics engine that processes motion data from the NOVA and displays results on a smartphone.
Initially launching as a Beta for android users, the CLOUD app and NOVA device will receive further updates for improved running features in the coming months, and will also extend to cycling metrics in the future. iOS compatibility for the running integration is expected in early-December 2020.
Post-session, data is synced from the NOVA to the CLOUD app for detailed analysis of the session. Once in the CLOUD, INCUS begins to build a picture of the athlete’s training and can provide insights to help improve running efficiency and speed, and assess recovery and fatigue.
Alistair Brownlee, who recently announced his investment into INCUS Performance and joined the team as a strategic advisor, said, “Through many years spent competing as a professional athlete, I’m more aware than most of the importance of carefully monitoring training load to reach peak performance.
“I’m extremely honoured to be working with Chris Ruddock and the team at INCUS Performance to help them to pave the way for some of the most exciting advancements in sports performance technology. I believe the feedback that the INCUS | NOVA can provide will be a game changer for those seeking to train and race at their best; with unrivalled insights and data at their fingertips, enabling them to get the very most out of each and every training session.”
James Purnell, Sales and Marketing Lead at INCUS Performance said “We’re really proud of the way the running tracking has come together over the past months, and we’re excited for INCUS customers to be able to utilise the rich wealth of available analytics.
“We expect a lot more athletes to be able to get in tune with their own running form, and coaches to be able to help their athletes to train and perform better.”
