MYLAPS Sports Timing and GivenGain have announced an agreement to offer free charity fundraising to mass participation sports events in the EMEA, Asia & Pacific regions.
The partnership aims to help sports events to increase their social impact by giving back to the community.
MYLAPS is an automated sports timing specialist and develops timing technology combined with services to offer the sports experiences to events, athletes and followers.
GivenGain is a global specialist in crowdfunding for non-profits. Its free-to-use service is designed to boost the income of charities and non-profits – from organisations such as Unicef, WWF, and Doctors Without Borders, to the smallest local charities.
GivenGain works with mass participation events in 29 countries supporting charities in 81 countries through the contributions of donors and fundraisers from 194 countries.
‘MYLAPS and GivenGain joined forces to offer a free fundraising service to event organizers in Europe, Middle East, Africa, Asia, and Pacific, which will make their event more engaging and raise its global profile while making a social impact.’
Enabling peer-to-peer fundraising with GivenGain’s functionalities gives athletes an experience that is social and shareable – before, during and after race day. This helps event organizers to spread awareness of their events and keep participants engaged, and returning year after year.
“During these uncertain times in the mass participation industry, we see that event organizers are re-thinking their propositions,” said Marius Maré, Executive Director at GivenGain.
“Giving back to the community has become an essential part of the event experience. We support every level of the event, from the event organizers and charities to the participants, donors, and volunteers.
“We also promote the event and work with all charities to maximize their fundraising. Next to that we help participants with their efforts and create branded team fundraising projects for corporate partners.”
Raymond Perin, Global Commercial Director Active Sports at MYLAPS, said “At MYLAPS we strive to create the ultimate sports experience for everyone. For events we have a one-stop-shop solution offering a wide range of event services. This partnership with GivenGain helps events with their fundraising. We look forward to onboarding many events and supporting great causes.”
www.mylaps.com
www.givengain.com
