ASICS has become an official sponsor of the World Athletics Athlete Refugee Team (ART). The partnership, which took effect in June and will run until 2026, offers training, competition kits, and footwear for the elite and U20 refugee teams. It also includes access to ASICS training facilities around the world.
Founded in 2016 to provide training and competition opportunities for athletes who had fled violence, conflict and injustice at home, members of the ART made their first competitive appearance as part of the Refugee Olympic Team at the 2016 Olympic Games in Rio de Janiero. Since that debut in Brazil, the Athlete Refugee Team has competed at nearly every World Athletics Series event.
This official sponsor contract is part of ASICS’ commitment to achieve ‘Lifetime Athletes in All of Us’. This is the theme of ASICS’ long-term VISION 2030 strategy on top of its company philosophy of ‘a sound mind in a sound body’.
Sebastian Coe, World Athletics President said “I am deeply grateful that ASICS has stepped aboard to join us in this humanitarian venture at a time when the world is witnessing an ever-increasing influx of refugees.
“Our refugee team programme is making a difference in the lives of many of these talented athletes, who, through the power of our sport, are inspiring millions with their determination to overcome the challenges they’ve encountered.”
Yasuhito, Hirota, President, CEO and COO, Representative Director at ASICS Corporation said “We are proud to be able to support the World Athletics Athlete Refugee Team.
“Their courage and determination give dreams and hope to people around the world. ASICS will continue to contribute to a society where anyone can achieve a sound mind and sound body through sports.”
The World Athletics refugee program is currently comprised of 32 athletes based in Kenya, Israel, France, Sweden, Switzerland, Germany and the United Kingdom. The team will make its next appearance at the World Athletics Championships Budapest 2023, which will take place on August 19-27.
ASICS has been an Official World Athletics Partner since 2017. Its partnership was extended in 2019 through 2029 to ensure its involvement and presence at all World Athletics Series events.
www.asics.com
www.worldathletics.org/athlete-refugee-team
