Fitness technology company WithU has launched TrvlWell, a new B2B travel wellness platform offering personalised wellbeing tools designed to… ‘support travellers at every stage of their journey.’
TrvlWell’s launch marks WithU’s latest expansion into FitTech. The company plans to build on its digital offering with future services delivering personalised health & wellness support.
Originally an audio fitness app, WithU worked with broadcaster Sky on the Mvmnt home fitness platform, and in recent months announced it is taking on full ownership of the Mvmnt brand.
Developed as a joint venture with Collinson Group’s venture capital arm, TrvlWell integrates directly into partner platforms, allowing travel businesses to offer tailored digital wellness experiences through their own apps or systems.
The platform debuts with a global partnership with Priority Pass, the airport lounge and travel experience programme operated by Collinson.
Priority Pass members can access TrvlWell via the Priority Pass app, where modules including ‘Rest Easy’, ‘Stay Sharp’, ‘Fly Well’ and ‘Feel Calm’ aim to address common travel issues such as jet lag, fatigue and anxiety.
Edward Hewett, CEO at TrvlWell, stated that the partnership marks a shared commitment to transforming wellness in travel. “Priority Pass is not only an industry leader, but a clear example of the success that comes from enriching the traveller experience,” Hewett said.
Christopher Evans, CEO at Collinson, added “With TrvlWell, we’re taking travel wellbeing and relaxation to the next level, empowering members to support their mental and physical wellness long after they’ve left the comfort of a lounge.”
www.withutraining.com
www.prioritypass.com
